By Tony Murphy
PRAISE FOR ACHIEVING company price FROM TECHNOLOGY
"Clearly, IT investments have by no means prior to performed any such severe half in company progress. The booklet addresses the weak point present in such a lot administration platforms regarding the shortcoming of a scientific approach to gain the industrial merits of the IT funding and gives a transparent A-Z technique for enterprise to bridge this hole. This publication is obviously written for all degrees and backgrounds in enterprise administration and is a must-do for these whose enterprise comprises IT, is thinking about IT, or wish to considerably tailor IT investments for his or her financial advantage."
—Professor Richard P. Wool, collage of Delaware, President and CEO, Cara Plastics Inc.
"Tony Murphy addresses the tricky query of the price of IT investments head on. He interprets a chic thought into potent perform. The case reviews within the booklet successfully strengthen his key messages."
—Dr. Dermot Moynihan, Senior vp, worldwide Chemical improvement, GlaxoSmithKline
"This publication is the reply to so much CIOs' desire for a well-structured, pragmatic, and simply applied set of instruments and practices designed to respond to the common challenge of coping with and measuring it is contribution to the enterprise. Tony Murphy's distinct mixture of functional event, most sensible perform, and ideal verbal exchange talents offers the reader with a valuable-and hugely readable-guide on how most sensible to accomplish that elusive goal of reliably figuring out the enterprise merits of IT investments."
—Michael Rice, oup Director of IT, Kerry workforce plc
"At Oxfam we're 365 days right into a three-year IT process in keeping with the foundations Tony Murphy lays out during this publication, and there's a actual, confident distinction in the way it is perceived, and in its genuine strategic place in the association. when you've got ever questioned simply how one can achieve strategic alignment in your IT functionality, after which find out how to make the sensible hyperlink to IT funding for the association, Tony has supplied a framework that joins them both."
—Simon Jennings, Head of data platforms, Oxfam GB
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Extra info for Achieving Business Value from Technology: A Practical Guide for Today's Executive
One of the most influential writers of this period was Paul Strassman, who broke new ground by shifting the focus for payback from technology to organizational, cultural, and people issues. There was little evidence of the successful application of these new techniques in a business environment. Two causes appear to predominate in explaining this. The first is that a convincing, practical methodology had not been developed at this stage. For instance, one research study cited examples of companies that had tried as many as a dozen different methods for evaluating the benefits of an office automation project with minimal success.
Era IV: New Business Models—External The forces driving new business models with an external focus include: ➤ Proliferation of the number of customer universes that must be satisfied. ➤ Proliferation of marketing and delivery channels. ➤ Increased emphasis on time-based competition, which is enabled by high-velocity processes and data exchange, touch-based competition, in which technology is substituted for labor when human contact is not critical. qxd 8/2/02 8:26 AM Page 19 Some Historical Perspective ➤ 19 ➤ The emergence of global shop floors and virtual enterprises.
The cultural chasm between computer specialists and users was to be eliminated, and the days of users specifying their requirements and being continuously disappointed with the resulting systems were about to end. The plummeting costs of processing power and disk storage meant that unprofessional development techniques were more tolerable. While reality fell far short of such high expectations, a major empowerment of the user did take place. Faster and better information: Monthly reports, presented three weeks after the event on continuous stationery, began to look hopelessly passé in the new world of the PC.